Terms starting with

Z

Browse every glossary entry filed under ā€œZā€.

Z

  • Z-Pattern Layout

    A Z-pattern layout arranges page elements so a visitor's eye travels in the shape of a Z.

  • Zapier Integration

    A Zapier integration connects your online store to Zapier, a no-code automation tool.

  • Zeigarnik Effect

    The Zeigarnik Effect is a psychological rule that says people remember unfinished tasks much better than completed ones.

  • Zero Moment of Truth (ZMOT)

    The Zero Moment of Truth (ZMOT) is the moment a shopper researches a product online before deciding to buy.

  • Zero Price Effect

    The Zero Price Effect is a psychological principle where pricing an item at exactly zero creates a massive, irrational spike in consumer demand.

  • Zero-Click Commerce

    Zero-click commerce is a digital shopping setup where a customer buys a product directly through an AI chatbot, a voice assistant, or a social media feed without ever visiting your actual website.

  • Zero-Click Search

    A zero-click search is a search that gets answered right on the results page.

  • Zero-Party Data

    Zero-party data is information your customers choose to share with you on purpose.

  • Zero-Sum Bias

    Zero-sum bias is the habit of assuming one person's gain must be someone else's loss.

  • Zero-Waste Packaging

    Zero-waste packaging means packing orders so that nothing ends up in landfill.

  • Zonal Pricing

    Zonal pricing means charging different prices or shipping rates depending on which geographic zone a customer sits in.