Terms starting with
O
Browse every glossary entry filed under “O”.

O
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Omnichannel Selling
Omnichannel selling, or omnichannel commerce, is a retail and marketing strategy that connects every part of a business, including physical stores, websites, apps, and social media.
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One-Click Checkout
One-click checkout lets a returning buyer complete a purchase with a single tap.
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Online Sales Channel
An online sales channel is a digital platform where a business sells its products directly to internet shoppers.
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Online Wholesale
Online wholesale is the digital version of traditional business-to-business (B2B) commerce.
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Open Rate
Open rate is the percentage of delivered emails that recipients actually open.
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Order Bump
An order bump is a small add-on offer shown during checkout, usually as a single tickbox.
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Order Export
Order export is the process of pulling your store's order data out of WooCommerce and into a file.
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Order Fulfillment
Order fulfillment is everything that happens after a customer clicks the buy button.
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Organic Traffic
Organic traffic is the stream of visitors who reach your store through unpaid search results.
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Out-of-Stock Rate
Out-of-stock rate measures how often shoppers find a product unavailable when they want to buy it.